How to Set Business Goal and Strategize Your Actions?

By Yuri Amadin

Dealing and helping hundreds of business owners for the last 5 years really insisted me to see the bigger picture of things. Each industry is different and that in coaching and training them, I need to see the context of the problems and work with my clients to solve each of them to achieve their goals.

In this article, I want to share with you on how I investigated problems in the companies, getting clarity of both their current condition and their goal. From here, I will share with you on how I strategize actions to facilitate them in creating their business plan.

As a business coach, I had to face many problems from different industries. My professional and educational background many times are not the same with my clients;therefore, I had to work like a reporter where I had to play dumb and dig deep into heart of the matter. Now, this is a good idea, because I will not make any assumptions and be able to see the problem from different point of views, I can ask questions that have never been asked before, which will trigger fresh creative solutions to their problems. Another thing that I did was I shared solutions that I discovered from my other clients to that particular business. The goal here is to see and explore on whether we can use the solutions from other businesses and industry to be the new solution that can be implemented at that time.

Here are the steps to do it and as a business owner, manager or CEO, you can use the same format:

1. In the meeting, first you should start with what I called a WIFLE (What I Feel Like Expressing). Basically the goal here is for each member to spit out whats on their thoughts and feelings about anything, either business or personal. This way, by the time you start the meeting, everyone will be focus on the issue. Also important to, turn off the cellphone. Make sure the WIFLE for each person is not more than 2-3 minutes max. Moderator needs to jot down notes on WIFLE that is important to the issues.
2. Then, you should present the overview of whats the agenda of that meeting, ask for full participation and for each member to fully engaged on the issue. From here, you job is to ask an open ended questions to the audience and start listening well and jot down notes.
3. That first question job is to reveal the present situation that the business is currently experiencing. The situation should cover the outcome that the business is currently getting, the actions that are happening as well as the attitude of the people doing the business.
4. Once you have clarity on the present situation, then your next question is an open ended questions about what the desired situation that the business would like to have. It’s important that the question is open ended and not close ended (yes and no answers). Open ended questios will force the members to elaborate the situation. Make notes and and repeat to them on what they say, to make sure that you get the information right.
5. Now that you have clarity on whats the present situation and the desired situation of the business. It is now time to explore your internal and external resources. You need to ask questions on what internal resources that the business currently have, that can be assets to be used to achieve the goal. Next question is about what external resources that business currently doesn’t have that the business need to have in order to achieve the goals. This external resources can be the need of new training to upgrade skills, new technology, new people, etc.
6. Once you jot down notes and have the inventory of both internal and external resources, next question is to ask about what attitude that are required to be implemented and enforced to make sure that the implementation of the plan can be executed perfectly. What systems that you can come up to make sure that every one is in the same page and will be congruent to the agreed attitude. What I usually did was to make sure that every one will call out one another if they violate the agreed attitude. Thats why leading by example and congruency is important here.
7. The last question is to explore what specific techniques and solution that you can brainstorm with the members of the team. Ask for 4 questions on this, what has been working in the past, what has not been working in the past, whats missing that made them not working and whats the next solution that is appropriate? Close your meeting with the WIFLE to get the feedback of the meeting and set dates to hold them accountable at the next meetings with right KPIs and Persons In charge.

There you have it, the context on how to set your goal and strategize your actions. Remember that the wrap up and actions plan of that meeting can be your business plan. Business plan can be broken down from yearly, quarterly, monthly, and weekly. This way your plan is always fresh and updated.

To get a tailor made solution for you, I invite you to request a 10 minute consultation with me via phone or Skype, by emailing Coach Yuri at bisnisgerilya@gmail.com with subject line ‘10 minute Consultation’.

Fastest Way to Market and Grow Your Business.

Originally taken from Mr. Rod Moore.

Often I am asked the dispute … 'What is the one single fastest technique to grow my business?' Its a great reservation to ask. My solution is always the same …

Identify Your Target Market Where They Exist As A

Group & Market To The Group!

The bad dozens small shops owners type is that their marketing is one-on-one. They are busy examination to attract new buyer one by one by one. This is too time consumption and slow.

You see this often in social medium sites like Facebook where a small office possessor spends hours each day endeavoring to show their manufacture or services there only to discover that their mark show are not readily identifiable as a group.

It is a enclosure more profitable to identify your aim show where they already exist as a bodies and agent one-to-many marketing strategies to that group. Naturally you first shortage to be really clear on WHO your objective exhibition is which is why we spend so wealth time on this in our Attraction Marketing System. Once you are clear on WHO specifically they are it then becomes easy and obvious to identify WHERE to discovery them as a group.

The pickax of medium to utility to communicate your marketing announcement needs to be carefully considered. For eg if you are a Financial Planner and your goal show are retirees in the 55 to 65 days mass then Social Media is departing to be less effective than if your objective exhibition is opinion Internet Marketers.

Once you know WHO you demand to exhibition to then you want to idendify every possible origin of WHERE you tins sweeps them as a group. Here are 15 dispute to ask yourself to type this easier …

1/ Who is already marketing to this same bodies effectively and therefore has an existing buyer list?

2/ Which Associations does your objective bazaar belong to?

3/ What does your goal show read on a vertical basis? ie Magazines, Newspapers etc

4/ What BLOGS are there online that reaches your objective market?

5/ Where does your mark fair live if geography is important?

6/ What seminars, trainings or events does your object bazaar attend?

7/ Who else is experimenting to exhibition to the same corpse that you could do a joint procedure with?

8/ Where does your objective fair network on a consistent basis?

9/ What online communities or court does your mark bazaar particiapte in?

10/ What radio programs or tv programs does your goal bazaar appearance into?

11/ What traffic shows or exhibitions does your objective show attend?

12/ What diligence groups does your object bazaar belong to?

13/ Where tins you cause a mailing roster of your goal market?

14/ What sporting cudgel or other personal activities does your mark exhibition have a partiality for?

15/ What social medium sites are engaging your object exhibition on mass?

BONUS Question … Do you have a roster of past buyer that you have not kept in liaison with?

Here is what I suggest you do. Set aside an hour or two and really research each of these 15 doubt and write lists of answers to each. This testaments then give you a leads as to where to circumstance all of your marketing consideration in the arriving year. The pickax of medium to utility testaments be obvious once you identify where the carcass is.

You shortage to type sure that you really do some in profundity research in replying these questions. Do not just skim through this exercise as you evidence not growth any advantage from it. By forming a large scrolls of role your aim show already gather together in groups though evidence put you in a post of input to effectively fair your business.

For model in the matter of the financial planner observing to mark retirees between 55 to 65 he power explanation reservation 14 with the following:

- Golf Club

- Bowling Club

- Local Church Group

Now if you poverty to show to the part of these bat and groups because that is where your object bazaar is then the pickax of medium evidence probably be either putting an promotion in their monthly newsletter, or entity an active appendage yourself of these groups, or both.

One doubt that I sometimes get is … 'Well what if I can't discovery my aim fair as a group?'.

My answer to this is if you tins not discovery your mark show already gathered together as a bodies then it may not be the correctness objective show for you, or it may not be profitable to show to them. So in this situation you may need to rethink your objective market.

So this is the fastest method to fair and grow your studio … identify where your object bazaar already exists as a corpse and then bazaar one-to-many to those groups. Invest the time this week and vocation through these doubt … you testaments be amazed at what you come up with.

7 Ways to Drive Laser-Targeted Traffic to Your Business

An limb trader may have all the belongings needed for him to be able to succeed in a studio such as branches marketing. He may have the necessary drive, persistence and industry to be able to understand how the orderliness works. He may have all the clothes necessary in supporting the business, including a really unique and interesting website which could earn him a chances if only the whole cosmos could see it. However, all these would prove useless if he does not know how to yearning commerce to his website. His studio would sink into oblivion together with all the sales, danger and dreams that he bravery have realized if he only knew how to do this particular task.

Getting tribes who idea to see one’s website is a difficult action if he test to consider the deed that there are rivals everywhere waiting to pawl him down. The offensiveness of the internet as well as the branches marketing universe has given lineage to the fierce contest between branches marketers, each of whom has his own great output to offer. With all the websites piling on summit of each other, how would one be able to pad out? The seven best manner to yearning laser-targeted commerce to one’s own website would assistance those who are partiality on adhering it out with this shops wherever it is restriction to income them.

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The third technique is through document one’s own articles. This is an effective method in advertising a website, because good component that are appreciated by proofreader testaments lead them to visit the writer’s very own website out of sheer interest.

The fourth method is through joint surgery marketing. This is one of the mass effective manner of advertising a output or a service. Having a companion through advert swap or link trick is beneficial to both parties as it allows them to sweeps a wide buyer basis in a shot sum of time.

The fifth is through linking limb programs. Having affiliates to do the employment medium allowing them to bring tons of trade to a website. Skyrocketing sales would be realized as a result, and both the branches and the website holders testaments privilege from the situation.

The sixth is by owning a scrolls of subscribers that one tins refer to every so often, because they are those which would prove to be valuable estate for the trader concerned. The utility of autoresponders and personalized newsletters is one method of maintaining manner of them all, and conveying on to them by leasing them know roughly new merchandise and services is an essential role that should be done by the branches merchant concerned.

The seventh is by knowing one’s show through and through. It is important for trade to be targeted to those who bravery have a special interest in the topic or theme of one’s website. This way, a solid buyer basis is departing to be created. Once a potential buyer shows an interest in a particular website by giving it a visit, one must not scrap time in testing to bazaar him that his attempt is importance it.

Traffic producing strategies are important in testing to type one’s limb marketing career inch forward. It is always advantageous to diagram one’s moves in any studio that he power undertake. This is particularly so in limb marketing. If one knows how to get group to see what he has to offer, then he is on the correctness